If you are planning to start your retail brand in common goods, this blog is for you! Here we will explore all the basics of sourcing common goods with wholesale distributors.
Let’s start from scratch!

What are General Merchandise Wholesale Distributors?

General merchandise wholesalers deal with miscellaneous goods. From perishable items, hardware, and household essentials, to supplies they deal with a diverse range of products.
However, wholesalers and wholesale distributors are not the same! Wholesale distributors are intermediaries between vendors or manufacturers and retailers.
Let’s understand the complete term now! General merchandise wholesale distributorstake goods from suppliers and sell them in bulk to retailers. They sell goods at discounted bulk rates and facilitate retailers to save big.

What Are General Merchandise Product Examples? 

Here is a complete checklist of general merchandise that can enhance your retail stock.

Household Essential

- Cleaning supplies
- Kitchenware
- Homeware
- Home décor items
- Hardware and small appliance

Skincare and Hair care Essentials

- Body care products and cosmetics 
- Health and wellness products
- Beauty products and self-care essentials

Stationery Items

- School and office supplies 
- School backpacks and bags
- Desk organizers, multipurpose paper reams
- Art supplies

Clothing and Accessories

- Cloths, apparel, accessories

Miscellaneous Items

- Seasonal items, party products, and gifts 
- Party favors and tableware· Travel accessories
- Pet supplies
- Travel accessories, games, toys

How Do General Merchandise Wholesalers Boost Product Line?

Retailers aim to achieve product line diversity. This may help them to get access to a wide customer base. An enhanced product line has several benefits:

Meeting Customer Checklist

Retailers can meet a diverse checklist of products and satisfy more customers.

Customer Loyalty

Customers become loyal to brands when their all needs are met perfectly.

Increased Sale Volume

You will be able to sell goods to many customers when you deal with a group of products. 

Enhanced Revenue

When you sell more, you earn more and as a result, you generate more revenue.

Wide profit Margin

General merchandise wholesale distributors sell product at discounted prices and help you to earn more profit.

Competitive Advantage

Wholesalers share insights on marketing trends and consumer behavior. They help retailers to achieve a competitive edge.

Tailored Products

Retailers can offer tailored products to customers with the help of general wholesale merchandise. It improves their stock and helps to offer something better than traditional grocery items.

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